Published On: Tue, Apr 2nd, 2019

Press Release Service 2019: 5 Best Distribution Providers

Choosing a press release service isn’t an easy job. You need to assess each service to ensure that you’re making the right decision in choosing the right platform.

If you want to be on top of the industry and lead the pack, you need to use a distribution service that fits your business. Work with a platform that offers wide distribution. It must send your releases to a network of media outlets and journalists who are more likely to cover your story.

Below is the best press release service of 2019:

  1. Newswire

Newswire is one of the best press release distribution services that is known for providing quality distribution and customer service. It has a wide range of services aside from distribution. It offers media database, media monitoring, media outreach, writing service, and newsroom.

Pricing:

There are four plans under the single distribution: Premium, Premium Plus, State Newsline, and National Newsline. It costs $119, $359, $699, and $1, 199 respectively. There are also monthly and annual plans for clients who want long-term distribution.

There are three annual plans: Professional ($317), Small Business ($558), and Enterprise ($1, 271). It is much cheaper than the monthly plans because it is offered at 20 percent off.

Features:

  • Stories published on major news outlets
  • Connect with relevant media in your industry
  • Track your market to gain insights
  • Work with industry influencers
  • Get assisted by its editorial team and customer support

Apart from distribution, the monthly and annual packages include newsroom, media database, media monitoring, and influence. There is a customized plan for those who want a different set of distribution. Writing services are also offered at a separate price.

Single Distribution:

Media Distribution Premium $119 Premium Plus $359 State Newsline $699 National Newsline $1, 199
Distribution to 250 + outlets
PR Newswire Distribution to 1,000 outlets  
Google News Inclusion
Yahoo inclusion  
Business Journals Network  
Reuters    
Associated Press    
Features        
Up to 6 hyperlinks
Up to 4 images
Embed video
Industry list
Up to 2 additional files
Autopost to FB and Twitter
Share preview with team
Publish notification via email
2-tier editorial process from PR Newswire  
Traditional reach    
National reach      
Upgrades        
One featured image with PR Newswire   Add-on Add-on
Expedited release processing    
Analytics        
Detailed analytics report
PR Newswire visibility report  
  • PR Newswire

PR Newswire is the oldest and has the widest network of media outlets and journalists. It is popular for niche targeting and audience targeting resulting in better distribution and media coverage.

The platform is user-friendly, easy-to-use, and reliable. Anyone using it find the PR submission fast and easy.

It has a vast media database that provides accurate and updated information about the media. Users commended the site’s fast distribution.

Pricing:

An annual membership fee of $195 is required for anyone who wants to use the service. When invoiced, it costs $249.

For distribution, users must pay $350 for state and local, $575 for regional and top markets, and $805 for national. The basic distribution for state and local covers 1, 000 media outlets, 1, 300 for regional and top markets, and 5,800 for national. You have to pay $325 to add multimedia like images, videos, and audios.

Features:

  • Online press kit
  • Social media distribution
  • Multimedia content submission
  • Enhanced reporting
  • Account management
  • Online invoicing
  • Targeting, monitoring, and measurement

It helps businesses in building awareness, acquiring a new audience, generating media coverage, and monitor conversations online. Your story is distributed to its more than 4,000 sites, almost 3, 000 media outlets, and over 550 content systems.

It also has more than 39, 000 journalists in more than 9, 000 organizations who are subscribed to its news. Members can enjoy benefits like tools to include, manage, and distribute content.

The allowable word count per release is 400. The customer support can be reached through email, chat, and phone.

Press Release Type Membership Fee Price
State and Local $195/ $249 $350
Regional and top markets $195/ $249 $575
National $195/ $249 $805
  • PRWeb

PRWeb is a distribution service that covers 4, 000 + outlets, industry-specific sites, RSS subscribers, major media outlets, national outlets, and newsfeeds. Plans start at $99. It has a simple, easy-to-use, and reliable platform for distribution.

Pricing:

It offers four distribution plans, including Basic ($99), Standard ($189), Advanced ($289), and Premium ($389). It is suited for startups and small businesses that want to build awareness without breaking their banks.

Some reviews showed that it must improve the system of distribution to avoid delays. Same day distribution requires an additional fee.

It has editorial staff who ensures that each distributed content is proofread before publishing. After the distribution, you’ll receive a monitoring report to know how your campaign performed.

Basic $99 Standard $189 Advanced $289 Premium $389
Boost the site’s visibility in relevant search engines (Google, Yahoo, Bing, etc). Permanent hosting of releases on PRWeb.com It features driving more traffic to your site by syndicating your news across major media sites You can email relevant media directly and industry-specific influencers to drive media attention You have the tendency to go viral by distributing news to bloggers and industry-curated Twitter feeds, boost site’s visibility, drive more traffic, and earn media coverage
  • eReleases

eReleases is a major newswire that syndicates stories to journalists, bloggers, sites, influencers, social sites, and wire services. What most clients admire for the site is its easy-to-use platform and submission process.

It offers niche targeting ensuring that you are exposed to journalists and media outlets that may provide you earned media. With a plan that starts at $99, it asks for an additional fee if you want to a wider and immediate distribution.

Pricing:

It has three plans: Buzz Builder ($299), Newsmaker ($399), and PR Pro ($499). Just like other PR services, the higher the plan, the wider the distribution.

BuzzBuilder sends releases to PR Newswire custom national distribution. Newsmaker sends it to PR Newswire custom national distribution and premium news outlets. PR Pro sends releases to PR Newswire custom national distribution, premium news outlets, and PR True list of journalists. Writing service costs an additional of $300.

Features:

  • Covers major news outlets
  • Custom US national PR Newswire distribution service
  • Exclusive database of subscribing journalists
  • Reaching reporters, bloggers, and influencers
  • Real editors
  • Hyper-targeting
  • Measured results
  Buzzbuilder Newsmaker PR Pro
Price $299 $399 $499
Words 400 500 600
Targeted list 1 2 3
Syndication on media sites 75 100 150
PR True list    
Tier-1 Newswire US National Distribution Direct to Editorial Desks
WireWatch Proof of Distribution Report
Associated Press (AP) Newswire & Google News
Journalists 100, 000+ 100, 000+ 100, 000+
  • Business Wire

Business Wire is a Berkshire Hathaway company that is known for the distribution of press release and regulatory disclosure. It delivers news directly into the editorial systems and online sites through its patented NX Network.

Pricing:

It has not provided any pricing information on its site. However, based on reviews, distribution costs $400 for a 400-word release. You need to add $100 for every 100 words additional.

A membership is required for you to use any plan. It covers Business Wire Connect, wide database, NewsTrak reports, online reach, 24 x 7 editorial staff, and trusted and secure source in meeting financial disclosure requirements.

Features:

  • Geographic targeting
  • Distribution via its patented network
  • News delivery into newsrooms using multi-channel
  • Expanded photo distribution
  • PR solutions
  • Media monitoring
  • Up-to-date web formatting
  • Website creation and hosting
  • Mobile alerts
  • SEC filings
  • Social media monitoring

Business Wire provides geographic targeting. It means a lot because you’ll reach consumers, media, and the financial community across the globe.

The distribution regions include global, United States, Latin America, Europe, Canada, and Asia Pacific. If you want to be global, you’ll reach more than 100 countries.

It distributes news via its NX Network that reaches over 89, 000 outlets in more than 150 countries. The news is distributed to 193 industries and trade categories in all channels (radio, television, sites, newspapers, trade, and magazine).

If you’re going to distribute releases, it’s better to use authority and reputable press release distribution platforms that have already made their name in the industry. There are so many services claiming they are effective, but there are no proven results.

It’s important to see their past work. Check how they are going to distribute your content. Is it going to be distributed via media outlets and reporters that really care about your story?

Industry targeting is important. You need to know that your content is placed on sites and places that matter. Your content must reach relevant journalists and influencers.

Check also how they provide reports after the distribution. Tracking your metrics should be a practice for you. Make your own monitoring to ensure that you know what is happening in all your PR efforts.

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